If you’re website isn’t setup in Search Console then you’re missing out on a host of valuable data. It includes details such as how Google is indexing your website and what search terms people are using to find it. It’s full of useful resources which detail how Google bots interact with your website. It’s where […]
The world of search engine optimisation (SEO) is ever evolving and unpredictable, perhaps what worked previously on one website won’t on another. SEO has changed a lot over recent years, with Google making multiple algorithm updates since 2011 which websites need to stay ahead of or they’ll quickly fall down the search rankings. What’s more […]
As we approach 2018 we’re sure you still want to continue ranking as high as possible in all relevant search results. Developments in the world of SEO never cease, and you can be sure as anything that a tactic you’ve employed in the past will stop producing any benefit. It’s important to stay up to […]
By the end of October all websites that include any kind of text input are required to have an SSL certificate to avoid users seeing a ‘not secure’ warning. This is all part of the Google initiative to help users browse the web safely. The upcoming update that will be applied to the Google Chrome […]
We’ve spoken to a few local businesses recently who have been looking for help with their Google AdWords campaigns. The conversation usually starts with a discussion around how much they are spending each month but with little idea around what return they are generating from it. These campaigns have often been set up either by […]
Smart Insights Search Engine Statistics 2017 We’ve recently been studying a great piece of research by Smart Insights which has looked into trends and performance of all aspects of search engine marketing. Some of which are no surprise, but other statistics reveal a fascinating picture – our major takeaways from it: There are 6,586,013,574 worldwide searches […]
“What’s in a name? That which we call a rose By any other name Would smell as sweet” So said Juliet to Romeo in Shakespeare’s wonderful play. And the relevance – just in case you were wondering – is that the two terms “design” and “development” are often used interchangeably, at least by people outside […]
Web design, over the last couple of decades, has changed at an astonishing rate. You only have to take a look at the official Space Jam website, which hasn’t been altered since 1996, to really put the pace of this change into perspective. In today’s world, where we find ourselves firmly planted in the digital […]
You may already be well ahead in your digital marketing strategy, but are you aware of the main areas for the most successful digital marketing campaigns? This is what the big hitters are focusing on – and what you should be delivering too. Content Everyone knows that content is king, and Google’s power has changed […]
Building a new website for your business? Then make sure your agency includes these key features to stay ahead of the curve. The importance of your homepage Your business website is where you make your first impression – and you know what they say about those! For this reason, your homepage is one of the […]